Many people when starting SCD ask, "Why can't we just believe what's on the label?" There are a bunch of reasons, but a quick Google search turned up a couple that I'd like to share with you.
Based upon evidence uncovered by the government. Beech-Nut, its president, and a vice president were indicted late in 1986 by a federal grand jury for marketing as apple juice a product that in reality was nothing more than sugar water and a blend of chemicals that simulated the taste and look of apple juice.
Nice, huh? You can read the story here.
The worst part is that during that time, Beech-nut was trying to capitalize on an increasingly aware market. Nutritionists had been howling about the amount of sugar and starch added to baby foods. Beech-nut started touting itself as an all natural provider of baby foods, and publicly removed sugar from all products except those marketed as desserts.
So, they were telling everyone what a health-conscious supplier of food they were while their executives turned a blind eye toward their apple juice supplier.
The executives did this knowingly, in the hopes of saving the company from bankruptcy. I wonder if they thought the jail time was worth it?
But wait! I mean, come on, that was like 20 years ago. Stuff like this isn't still happening, is it?
Of course it is.
In 2005, in response to consumer concerns about trans fat labeling, the Florida agriculture and consumer services commissioner had his department analyze 33 food products to determine if the trans fat labeling was accurate.
Out of the 33 food products, ONE of them was labeled correctly. The rest? Wrong.
I wrote another post for you about how labeling can be legally deceptive. But this is about illegal deception. And it happens every day, everywhere. We've only just recently noticed that practically every toy out of China is full of lead. What else are we missing?
Fanatical adherence. That's why all of us moms are in our kitchens day in and day out, cooking with ingredients we know and trust, chopping up veggies and meats that don't have long hyphenated emulsifiers, stabilizers, or chemicals to enhance shelf life, using nuts and eggs that don't have hidden additives or other possible tricks of the food industry trade that they don't have to tell us about.
We just make food.